Avast Business for UK Resellers and MSPs — Distributed by Avosec
Your Avast Business distributor UK — reseller pricing, API-integrated licensing, included technical support, and Net-30 terms for resellers, MSPs, and direct buyers across the United Kingdom.
Become an Avast Business reseller in the UK
Avast Business is the channel-focused product line from Gen Digital, built as a cloud-managed endpoint security platform for IT teams supporting fleets of 5 to 5,000 devices. Avosec has been Avast’s UK distributor since 2002 — a relationship that pre-dates Avast’s own UK channel programme in its current form. Two decades of continuous partnership means the licensing, support, and onboarding workflows are stable, the relationships with Avast’s UK channel team are direct, and the reseller-side processes are battle-tested across thousands of UK deployments.
If you’re an IT business in the UK looking to sell Avast Business to your customers — whether as a Managed Service Provider bundling endpoint security into a per-seat managed offering, a value-added reseller fulfilling procurement quotes, or a system integrator adding Avast to a wider security stack — Avosec is the UK distributor that enables that channel. We supply the full Avast Business product line (Essential through Ultimate), manage UK licensing and renewals, and provide the technical support that gets your customer’s deployment to production. The Avast Business product line is separate from Avast’s consumer SKUs (Avast Free, Avast One) — both of which Avosec also distributes, but through a different channel route.
Commercial terms: Net-30 and partner-tier pricing from day one
Avosec issues every approved Avast reseller Net-30 trading terms from the first invoice. There is no escalating credit tier to earn over six months, no prepay-then-graduate model, and no minimum monthly spend to maintain partner status. The Net-30 working-capital model means you can quote, order, and invoice the end customer before your Avosec invoice falls due — which on volume reseller business is the difference between a deal you can do and a deal you can’t.
Partner-tier pricing on Avast Business is applied from day one — the channel-partner-tier rate, not the end-customer list rate. Larger deals are quoted on a case-by-case basis to protect reseller margin. Pricing is not published on this page; partner-tier rates are shared on application and are specific to the reseller’s deal pipeline. The same partner-tier framework covers Avast’s full subscription range — annual, 24-month, and 36-month terms, with the longer-term commitments earning deeper margin.
These terms are part of the wider Avosec reseller programme, which also covers Bitdefender GravityZone, ESET PROTECT, and 14 other vendor lines if you want to consolidate cybersecurity licensing through a single UK distributor.
Ready to talk terms? Apply to the Avosec reseller programme — we’ll come back to you the same week with terms, portal access, and a first-quote conversation.
Same-day Avast Business licence delivery for UK resellers
Our GenX e-commerce portal is API-integrated directly with Avast’s licensing back-end — when you complete a checkout for Avast Business, the licence keys are issued in real-time at point of sale. No manual fulfilment, no waiting overnight, no follow-up emails to chase a sales rep. The same workflow applies to AVG Business. Net-30 trading terms still apply across same-day fulfilment — partner-tier pricing locked, working-capital model intact.
Advanced, all-in-one Avast Business cybersecurity delivers complete protection for users, devices, data, and applications against ransomware, phishing, and zero-day threats. The ultimate Avast Business solution combines endpoint security, privacy, and management tools to keep your business fully protected and secure
Technical support for Avast Business resellers in the UK
Avosec’s technical support for Avast Business is deep technical support — a direct reflection of the API-integrated relationship with Avast’s licensing back-end. A UK reseller’s first call on an Avast technical issue is to Avosec, not to Avast. Common questions — deployment configuration, licence assignment, Business Hub policy templates, customer migration scenarios, console-side troubleshooting — are handled in-house by engineers who work with the Avast Business platform daily.
Where an issue exceeds what we can resolve internally, we escalate to Avast’s UK channel team on your behalf. The reseller never has to open a vendor case directly or navigate Avast’s support intake themselves. For resellers without a dedicated security-specialist engineer in-house, this is the difference between selling a product you can actually support and selling a product you have to apologise for. Pre-sales technical conversations are included — if you’re quoting a customer for the first time and want a sanity check on edition selection or deployment scope, we can arrange a technical walkthrough if useful.
Avast Business editions you'll be quoting: Essential, Premium, and Ultimate
Avast Business comes in three editions, all built on the same Business Hub management console — Essential, Premium, and Ultimate. As a reseller you’ll be quoting on a per-device per-year basis, with the edition selected based on the customer’s security posture: Essential is the floor for SMBs needing core antivirus and firewall, Premium adds advanced ransomware shield and RDP shield for customers with remote workers, and Ultimate bundles full data-leak prevention, VPN, patch management, and the privacy suite for businesses that want a complete cybersecurity stack from a single vendor. Customers can move tiers without re-platforming — all three run from the same console. The sibling AVG Business Antivirus product line is also available through the same Avosec partner agreement for customers preferring AVG’s positioning.
| Feature / Capability | Essential Business Security | Premium Business Security | Ultimate Business Security |
|---|---|---|---|
| Best For | Small businesses needing core protection | SMBs needing stronger protection & control | Businesses needing full security + privacy + automation |
| Core Antivirus Protection | ✅ Real-time malware & ransomware protection | ✅ Advanced endpoint protection | ✅ Advanced endpoint protection |
| AI & Behaviour Detection | ✅ | ✅ | ✅ |
| Web & Email Protection | ✅ Blocks phishing & malicious sites | ✅ Enhanced protection | ✅ Full protection suite |
| Firewall | ✅ Basic firewall included | ✅ Advanced firewall controls | ✅ Advanced firewall + network protection |
| Ransomware Shield | ✅ | ✅ Enhanced protection | ✅ Advanced ransomware defence |
| Cloud Management (Business Hub) | ⚙️ Optional | ⚙️ Optional | ✅ Required (fully integrated) (Avast) |
| Patch Management | ❌ | ❌ (add-on) | ✅ Automated patching included (Avast) |
| USB / Device Control | ❌ | ❌ | ✅ Prevents data leakage (Avast) |
| Secure VPN | ❌ | ❌ | ✅ Encrypted internet access (Avast) |
| Privacy Protection Tools | ❌ | ❌ | ✅ Full privacy suite |
| Remote Access Protection (RDP Shield) | ❌ | ✅ | ✅ |
| Data Protection / Compliance Support | ❌ | ⚙️ Partial | ✅ Advanced data protection |
| Automation & Reporting | ⚙️ Basic | ⚙️ Advanced | ✅ Full automation & reporting |
| Scalability | 🔹 Entry-level | 🔹 Growing businesses | 🔹 Enterprise-ready SMB |
| Overall Positioning | ✔️ Essential protection | ⭐ Most popular tier | ⭐⭐⭐ Complete all-in-one security |
Avast Business subscription terms: annual, 24-month, and 36-month
Avast Business licences are sold on annual, 24-month, or 36-month subscription terms. The 36-month option is the highest-margin SKU for resellers — customers lock in three years at the price of two, and resellers earn deeper partner-tier pricing on the longer commitment. The 24-month option is the most common mid-market choice, balancing customer budget cycles against the discount curve. Annual subscriptions are typical for SMB customers testing a new vendor or with budget cycles that don’t extend beyond a year. All three terms process through the same API-integrated fulfilment workflow — same-day delivery applies regardless of which subscription period the customer selects.
Avast Business Antivirus – Annual Subscription
Avast Business Antivirus – 24 Month Subscription
Avast Business Antivirus – 36 Month Subscription
How Avast reseller onboarding works with Avosec
Onboarding an Avast Business reseller through Avosec is built around getting the first quote out within the same week of application. The process is straightforward: submit the partner-registration form with your business details and customer focus; Avosec confirms eligibility based on UK business registration, basic technical capability to support an Avast deployment, and customer profile fit; we provision access to the GenX partner portal, partner-tier pricing for Avast Business, and the first-quote workflow; we can arrange a technical walkthrough if useful covering the Avast Business Hub console, edition selection logic, and the API-driven quoting and renewal workflow; you submit your first quote against a real customer opportunity, with Avosec available for pre-sales technical and commercial guidance throughout.
There is no certification requirement to start quoting Avast Business through Avosec. Specialist Avast certifications are available later if you want to invest in vendor-specific accreditation, but they are not a prerequisite for the first deal. The fastest reseller path is to apply, get partner-tier pricing unlocked, and quote your first customer within 5-10 business days of submitting the application.
Apply to become an Avast Business reseller
Apply via the Avosec reseller programme — the form takes under three minutes and we come back within the same week with terms, partner-portal access, and an opening conversation about your first Avast Business opportunity. If you’d rather discuss the programme before applying, contact us on 0207 100 4509.
Existing Avosec partners adding Avast to your vendor mix don’t need to re-apply — log into the partner portal and request Avast Business pricing through your account manager.
